The Most Googled Money Terms in America

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Grt2bOutdoors
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The Most Googled Money Terms in America

Post by Grt2bOutdoors » Thu Aug 09, 2018 11:37 am

This is an interesting chart - click on each state to see what are the most googled money terms for it today.

https://www.nbcnews.com/better/business ... ncna897956
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celia
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Re: The Most Googled Money Terms in America

Post by celia » Thu Aug 09, 2018 12:01 pm

That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused

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Re: The Most Googled Money Terms in America

Post by Grt2bOutdoors » Thu Aug 09, 2018 1:42 pm

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
I believe it, what is common in one state will not be in others based on general economic conditions, peers, individual expectations, current news events local to them. For example, Kentucky has a major pension crisis, no surprise they are googling “pension”. NJ it seems has a love affair with driving new cars but prefers to rent rather than own, possibly because they can’t afford s new car without leasing it.
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Re: The Most Googled Money Terms in America

Post by iamlucky13 » Thu Aug 09, 2018 2:43 pm

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
It does seem funny, but it's not out of the question. There are some similar terms (several related to increasing income, for example), and perhaps the variation in terms people search just creates so many possible combinations that the odds of exact repeats actually are pretty low. Some similar examples:

Virginia's claimed most popular term is "pay off debt." Pennsylvania's is "pay off credit card."

There's an interesting related cluster in the SE of Florida - "Credit Card", Georgia - "Credit Report", Alabama - "Build Credit". The Gulf Coast in general seems focused on credit-related questions.

Michigan asks about "Property Tax" while Illinois asks about "Property Taxes".

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celia
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Re: The Most Googled Money Terms in America

Post by celia » Thu Aug 09, 2018 3:14 pm

Grt2bOutdoors wrote:
Thu Aug 09, 2018 1:42 pm
I believe it, what is common in one state will not be in others based on general economic conditions, peers, individual expectations, current news events local to them. For example, Kentucky has a major pension crisis, no surprise they are googling “pension”. NJ it seems has a love affair with driving new cars but prefers to rent rather than own, possibly because they can’t afford s new car without leasing it.
That's why those terms are assigned to those specific states. But don't multiple states have a pension crisis? Wouldn't many people across the county google "retirement plans" or "Medicare" or "student loans" or "open enrollment" (as teachers get ready to go back to work and need to choose new plans)?

I think the odds would be quite small that no two states have the same google terms.

I propose an experiment:
These are supposedly the most current google terms in these states (that form a path across the US). Let's check back in a week or two and see if the results are different (although the map may not be dynamic):

California: Cryptocurrency
Nevada: Buy a home
Utah: What is APR
Colorado: Capital gains
Kansas: Financial planning
Missouri: Earn more money
Kentucky: Pension
Virginia: Pay off debt

iamlucky13 wrote:
Thu Aug 09, 2018 2:43 pm
Michigan asks about "Property Tax" while Illinois asks about "Property Taxes".
Correction: It is Minnesota who asks about "Property tax", not Michigan.

HornedToad
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Re: The Most Googled Money Terms in America

Post by HornedToad » Thu Aug 09, 2018 3:21 pm

Some of them overlap:
Minnesota and Illinois - Property tax and property taxes
Michigan and Missouri: Earn more money and How to make more money
Florida and Texas: Credit card and best credit card


I think it was an interesting chart. Louisiana searching for payday loans is sad to see.

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Re: The Most Googled Money Terms in America

Post by GoldenFinch » Thu Aug 09, 2018 3:37 pm

Looks like people in Indiana are listening to a lot of Dave Ramsey.

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Re: The Most Googled Money Terms in America

Post by willthrill81 » Thu Aug 09, 2018 3:55 pm

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
I agree. That makes no sense at all. At least some neighboring states should share 'most searched' terms.
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Re: The Most Googled Money Terms in America

Post by tesuzuki2002 » Thu Aug 09, 2018 4:05 pm

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
It's NBC fake news!!

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Re: The Most Googled Money Terms in America

Post by GoldStar » Thu Aug 09, 2018 4:12 pm

tesuzuki2002 wrote:
Thu Aug 09, 2018 4:05 pm
celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
It's NBC fake news!!
What we don't know is the rankings/weight of the top term to all the others that get searched for in each state (if that was in the article I missed it). If one term is the top term but only a fraction of 1% of all searches following by 1000's others that are a fraction of 1% then it would make sense they each might have a different term. The terms do play to stereotypes about each state so seem to make sense to the common fake-news reader (California=Crytocurrency; Mass=Refinance Student Loans; etc.).

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Re: The Most Googled Money Terms in America

Post by CFOKevin » Thu Aug 09, 2018 4:22 pm

If you read the survey background, it seems to be which financial term is searched most frequently in each State (compared to all others). For instance, in Wisconsin, we apparently search "credit union" more frequently than any other State's residents. This makes sense to me as we are home to CUNA and have lots of credit unions in the State.

By definition, there will be 51 different terms on the map (includes DC).

Kevin

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Re: The Most Googled Money Terms in America

Post by DesertDiva » Thu Aug 09, 2018 4:26 pm

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
The data comes from Google Trends - the article is just reporting on the findings.
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sciliz
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Re: The Most Googled Money Terms in America

Post by sciliz » Thu Aug 09, 2018 7:50 pm

CFOKevin wrote:
Thu Aug 09, 2018 4:22 pm
If you read the survey background, it seems to be which financial term is searched most frequently in each State (compared to all others). For instance, in Wisconsin, we apparently search "credit union" more frequently than any other State's residents. This makes sense to me as we are home to CUNA and have lots of credit unions in the State.

By definition, there will be 51 different terms on the map (includes DC).

Kevin
Yep. I've also seen "which job is most overrepresented in your state" maps and the like. Technically it's not that Wisconsin searches "credit union" more than California, the populations and volume of Google searches make that unlikely. Rather, it's that in Wisconsin, among the financial terms they checked for, "credit union" was most popular relative to it's popularity in other states. So as a hypothetical, if "credit union" makes up 6% of finance term related searches nationally, but 10% in Wisconsin, and only 9% in the next state, that's how Wisconsin would end up with the label. The original article does a somewhat better job than the NBC link at getting into details

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mary1969
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Re: The Most Googled Money Terms in America

Post by mary1969 » Thu Aug 09, 2018 8:20 pm

property taxes in Illinois sounds correct

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DaftInvestor
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Re: The Most Googled Money Terms in America

Post by DaftInvestor » Fri Aug 10, 2018 6:44 am

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
Rhode Island is very different than any of its neighbors actually :)
A lot of the terms look believable for the states I have knowledge of. If there are 100's or 1000's of terms in each list's top 20% of queries with the top terms all being "close" to eachother its believable each state might have a different #1 term.

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JPH
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Re: The Most Googled Money Terms in America

Post by JPH » Fri Aug 10, 2018 7:05 am

celia wrote:
Thu Aug 09, 2018 12:01 pm
That looks like "fake news" to me. When you click on the map of the states, each state supposedly has a different financial term that is most searched. Really? Fifty common financial phrases and every state picks a different one?

Even Rhode Island, a tiny state doesn't have the same search as one of its neighbors. :confused
Yes. Those are pretty sophisticated terms. I would expect to see the words like "free, "coupons," & "sale" represented more.
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dwickenh
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Re: The Most Googled Money Terms in America

Post by dwickenh » Fri Aug 10, 2018 7:22 am

mary1969 wrote:
Thu Aug 09, 2018 8:20 pm
property taxes in Illinois sounds correct
+1 and add in moving to another state for Illinois,.
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celia
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Re: The Most Googled Money Terms in America

Post by celia » Thu Aug 23, 2018 10:30 pm

celia wrote:
Thu Aug 09, 2018 3:14 pm
I propose an experiment:
These are supposedly the most current google terms in these states (that form a path across the US). Let's check back in a week or two and see if the results are different (although the map may not be dynamic):

California: Cryptocurrency
Nevada: Buy a home
Utah: What is APR
Colorado: Capital gains
Kansas: Financial planning
Missouri: Earn more money
Kentucky: Pension
Virginia: Pay off debt
For the record, it's been two weeks since I posted this and these states are still googling the same terms. I suspect, however, that the map is not dynamic. The data was likely collected at one point in time.

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