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Wells Fargo brokerage to change cash sweep option
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indexfundfan



Joined: 20 Feb 2007
Posts: 769

PostPosted: Tue Jun 12, 2007 11:27 am    Post subject: Wells Fargo brokerage to change cash sweep option Reply with quote

Just read this on FWF. Wells Fargo brokerage is changing the cash sweep option.

https://www.wellsfargo.com/investing/cashsweep/

Bottomline: the return in uninvested cash drops.
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stratton



Joined: 04 Mar 2007
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PostPosted: Tue Jun 12, 2007 12:08 pm    Post subject: Reply with quote

Quote:
Bottomline: the return in uninvested cash drops.

I'll take a wild guess the number of new customers for their free trades account have started to level off and its now time to make some money. I wonder if they will reduce the # of free trades if everyone runs to that 90 day treasury ETF or CDs for unused cash.

Paul
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Blackhawkzone



Joined: 06 Mar 2007
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PostPosted: Tue Jun 12, 2007 12:14 pm    Post subject: Reply with quote

big deal...dont keep any cash there if possible. reinvest dividends and ach cash to/from the brokerage acct.
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stebul



Joined: 23 Feb 2007
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Location: San Diego, CA

PostPosted: Tue Jun 12, 2007 12:19 pm    Post subject: Reply with quote

And the bait and switch begins ..... Sorry to be skeptical but this is why I didn't rush to convert my funds to ETFs then transfer to Wells Fargo. There is no free lunch.
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alexander



Joined: 10 Jun 2007
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PostPosted: Tue Jun 12, 2007 12:21 pm    Post subject: Reply with quote

You can also use a 3rd party bank for cash balances, so if you have a high-yield checking account (like USAA asset management brokerage), they'll just ACH funds to/from it as necessary. You can use those funds for settlement too.
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Blackhawkzone



Joined: 06 Mar 2007
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PostPosted: Tue Jun 12, 2007 1:04 pm    Post subject: Reply with quote

stebul wrote:
And the bait and switch begins ..... Sorry to be skeptical but this is why I didn't rush to convert my funds to ETFs then transfer to Wells Fargo. There is no free lunch.


how is this a bait and switch?
please explain.

i would think that anybody who moved assets to wf did so because of the free trades, not because of the cash sweep percentage, which is always subject to change anyway no matter where you park your money.

there is no law that says you have to keep your cash there...move it somewhere else that pays you more.
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paulob



Joined: 20 Feb 2007
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PostPosted: Tue Jun 12, 2007 1:04 pm    Post subject: My experience: Reply with quote

I moved assets from Fidelity to open my WF account.

I have made 14 fund trades which could have cost me $975 at FIDO (I sold a FIDO fund which would have been NTF there as well). Actually, it would have cost less than that at FIDO as two funds were not available for purchase, one was closed to new investors and a third I could not meet FIDO's minimum.

I also made 8 stock/ETF trades that would have cost $87.60 at FIDO.

My cash balance is $5.70 today. The month-end balances from the last two months was $106.18 and $5.24. The annual lost interest on invested cash with a lower rate is recouped in one fund trade and possibly one stock trade.

I suggest that you run your own numbers to determine if there are savings to be achieved. So far I have saved $1,062.60 over FIDO's commission rate.
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livesoft



Joined: 01 Mar 2007
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PostPosted: Tue Jun 12, 2007 1:11 pm    Post subject: Reply with quote

Shouldn't be a problem for most of us.

First, we should not be traders, so we shouldn't have much cash in the cash-sweep account to begin with.

Second, our non-cash balances should be high enough to still get high rates.

Third, one can buy a money market fund with the cash in the cash-sweep account for no fee. It's not sweep since it is done manually. I do this with my TDAmeritrade account to get higher interest rate than the sweep account which I keep at $0.

Fourth, ACH transfer to Vanguard Prime MM fund is trivial.

But even if WF goes back to the $2.95 trades that they had when we opened the account more than a year ago, that's still less expensive than anything out there. Also the checking account is one of the best out there as well.
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paulob



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PostPosted: Tue Jun 12, 2007 1:19 pm    Post subject: Reply with quote

livesoft wrote:
Third, one can buy a money market fund with the cash in the cash-sweep account for no fee. It's not sweep since it is done manually. I do this with my TDAmeritrade account to get higher interest rate than the sweep account which I keep at $0.

.


Do you do this at WF?
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oneleaf



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PostPosted: Tue Jun 12, 2007 1:24 pm    Post subject: Reply with quote

What was the yield before?
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livesoft



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PostPosted: Tue Jun 12, 2007 1:37 pm    Post subject: Reply with quote

paulob wrote:
Do you do this at WF?

At WF, my cash sweep is WFLXX so I do not this. I figure that we have enough assets at WF that this change to the sweep account will not affect us.

We were at WF before free trades. I am not unhappy that WF is trying to stiff folks with more fees as long as it gives me more free services.
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livesoft



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PostPosted: Tue Jun 12, 2007 1:40 pm    Post subject: Reply with quote

oneleaf wrote:
What was the yield before?

Money markets yields that I currently use:
VMMXX 5.11%
NPLXX 4.79%
WFLXX 4.61%
so WF is the lowest of the bunch. The extra 0.5% interest that VG pays amounts to about $10 a year on a $2000 balance. Of course, we save lots more than $10 a year on free trades and we keep a cash balance much much lower than $2000.
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sterjs



Joined: 25 Mar 2007
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PostPosted: Tue Jun 12, 2007 1:45 pm    Post subject: Reply with quote

How does BIL (SPDR Lehman 1-3 Month T-Bill ETF) compare to money market funds?
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MossySF



Joined: 19 Apr 2007
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PostPosted: Tue Jun 12, 2007 1:45 pm    Post subject: Reply with quote

Pretty much all the discount brokerage firms end up paying nothing for sweep cash. I remember when I first started with e-trade, they swept to money markets paying ok rates. Then after 6 months, they switched my account to something that paid out about 0.5% or so. Went from getting $15 of interest to $1.50.

Learned my lesson then. Now I buy stuff to keep my spare cash earning interest. With E-Trade, I bought an ultra-short term bond fund that was available under their NTF program. With WF, I buy BIL to do the same.

sterjs wrote:
How does BIL (SPDR Lehman 1-3 Month T-Bill ETF) compare to money market funds?


BIL has the same E/R as Vanguard Admiral Treasury so I'd expect roughly the same yield.
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Blackhawkzone



Joined: 06 Mar 2007
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PostPosted: Tue Jun 12, 2007 1:52 pm    Post subject: Reply with quote

MossySF wrote:
Pretty much all the discount brokerage firms end up paying nothing for sweep cash. .


tradeking is paying over 4 percent

http://content.tradeking.com/d....rket+Funds

so it schwab.
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stebul



Joined: 23 Feb 2007
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PostPosted: Tue Jun 12, 2007 1:53 pm    Post subject: Reply with quote

Blackhawkzone wrote:

how is this a bait and switch?
please explain.



If you moved to Wells Fargo last month, there was a MMF rate sweep account. Now there is not. Yes, there are workarounds but they are inconvenient. Some people will be very disappointed to lose the MMF sweep like we have at Vanguard.

So, will there be free trades a year from now?
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SoonerSunDevil



Joined: 19 Feb 2007
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PostPosted: Tue Jun 12, 2007 1:54 pm    Post subject: Third party bank Reply with quote

Simply use a third party bank for your "extra" cash. Every dollar that I have in my investment accounts is invested in something, be it mutual funds, ETFs, etc. I don't keep cash in a brokerage account and neither should most people.

I keep a very low balance in my checking account and manually "sweep" the rest to GMAC bank, which has a 5.30% APR and free check writing.

John
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Blackhawkzone



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PostPosted: Tue Jun 12, 2007 1:58 pm    Post subject: Reply with quote

stebul wrote:
Blackhawkzone wrote:

how is this a bait and switch?
please explain.



If you moved to Wells Fargo last month, there was a MMF rate sweep account. Now there is not. Yes, there are workarounds but they are inconvenient. Some people will be very disappointed to lose the MMF sweep like we have at Vanguard.

So, will there be free trades a year from now?


there is still a sweep, but the rate was reduced, correct?

These rates are never fixed.

Unless you have something in writing stating that your rate wont change for a certain period, you really have nothing to bitch about.

If there are free trades a year from now and the sweep cash pays .0001 percent, most everybody will still be happy.

If the cash sweep rate is important to you, you have two choices, move your account somewhere else or keep your cash elsewhere. pretty simple.
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prius04



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PostPosted: Tue Jun 12, 2007 2:11 pm    Post subject: Reply with quote

MossySF wrote:
...With E-Trade, I bought an ultra-short term bond fund that was available under their NTF program. With WF, I buy BIL to do the same...

Not sure I understand the rationale behind the ET deal, so bear with me.

I've seen quite a few funds that charge early redemption fees, typically for redemptions within 90 days of purchase, buying something like BIL entails paying immediate transactions costs, and, currently, ETB offers a 3 month CD that yields 5.36%.

So, for the purposes of cash parking, is there any significant advantage to going with an ultra-short term fund or BIL? If I bought BIL through ET, I'd be paying both a commish and juice which, on, say, a thousand shares, would amount to around 50 bucks. Just seems counterintuitive to me. What am I missing?
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oneleaf



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PostPosted: Tue Jun 12, 2007 2:19 pm    Post subject: Reply with quote

Blackhawkzone wrote:


there is still a sweep, but the rate was reduced, correct?

These rates are never fixed.

Unless you have something in writing stating that your rate wont change for a certain period, you really have nothing to bitch about.


It depends on how much the rate changed. If it changed just a little, it might be typical bank rate changes. If it changed from, say, a competitive 5% rate to a 1% rate, then I agree with stebul that it is a "bait and switch". They bait you with free trades and a competitive MM sweep rate, and they change the MM sweep rate to a far-lower-than-market rate.

If it happened as above, it could be considered a bait because someone may have expected the MM sweep account to maintain close to ING/Emigrant/Prime MM rate, and not your typical WaMu/BoA pitiful rates.
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livesoft



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PostPosted: Tue Jun 12, 2007 2:25 pm    Post subject: Reply with quote

prius04 wrote:
So, for the purposes of cash parking, is there any significant advantage to going with an ultra-short term fund or BIL? If I bought BIL through ET, I'd be paying both a commish and juice which, on, say, a thousand shares, would amount to around 50 bucks. Just seems counterintuitive to me. What am I missing?

You are missing a free brokerage account like the one at WF. At WF, you pay no commission and no juice.
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prius04



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PostPosted: Tue Jun 12, 2007 2:34 pm    Post subject: Reply with quote

livesoft wrote:
....At WF, you pay no commission and no juice.

Free trades (i.e. no commission) I understand but how do you avoid "paying" the spread? At the moment, it looks like $.04/share for BIL.
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pointyhairedboss



Joined: 02 Mar 2007
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PostPosted: Tue Jun 12, 2007 3:08 pm    Post subject: Reply with quote

Quote:
And the bait and switch begins .....


I agree, this is a switch to a lessor product, but this lessor product is still better than any other, at least for my needs. If WF needs lower interest rates to subsidize my free trades, than so be it.


Quote:
There is no free lunch.


Actually, they are offering a free lunch. I think what you mean to say is "no free lunch program lasts forever" . Your probably right. But:
a) these free lunches typically last 2 to 4 years. I don't mind playing the transfer-to-the-latest baitor with that kind of time frame.
b) The post "free lunch" prices aren't always that bad. Firstrade halted their free lunch program, but are still offering a cheap price.


I do question whether they will make any money off this. I just did a mock purchase (ie going all the way to the end and then canceling) using Vanguard's VMMXX, and it worked. WF loses in two ways:
a) They will be subsidizing the cost of purchasing and redeeming 3rd party money market/short term bond funds.
b) They won't be collecting WF money market revenues from that customer.

I think they are going to have to remove the 3rd party money market/ short term bond funds from their program.
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stebul



Joined: 23 Feb 2007
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PostPosted: Tue Jun 12, 2007 3:23 pm    Post subject: Reply with quote

oneleaf wrote:
Blackhawkzone wrote:


there is still a sweep, but the rate was reduced, correct?

These rates are never fixed.

Unless you have something in writing stating that your rate wont change for a certain period, you really have nothing to bitch about.


It depends on how much the rate changed.


Wells Fargo Cash Sweep - FDIC1
as of 06/15/2007
Household Balance Annual Percentage Yield (APY)3
$1 - $49,999.99 1.50%
$50,000 - $99,999.99 2.00%
$100,000 - $249,999.99 3.00%
$250,000 - $499,999.99 3.50%
$500,000 - $999,999.99 4.00%
$1,000,000 or more 4.80%
Wells Fargo Bank Private Clients 4.90%


A drop from 4.61% to 1.5% in a sweep account is a pretty big change. Those of you with over $1M in assets come out ahead.
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oneleaf



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PostPosted: Tue Jun 12, 2007 3:37 pm    Post subject: Reply with quote

stebul wrote:

A drop from 4.61% to 1.5% in a sweep account is a pretty big change. Those of you with over $1M in assets come out ahead.


Yes, I agree with you. To me, there are two categories of savings/MM accounts. Those that seek to get close to market yields (which means, between 4.5% and 5.2%) and those that give you a puny fraction (like BoA and other typical brick-and-mortar banks which give 1.5% or so).

If Wells Fargo went from one category to another, that, to me, is a classic example of an intentional bait-and-switch.

Now, I can see some people argue that all rate changes at a bank is fair game (and of course, there is nothing illegal about it), but it can still be an intentional marketing move to gather assets and not a very customer-friendly move (which is pretty much the definition of a 'bait and switch').
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MossySF



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PostPosted: Tue Jun 12, 2007 4:21 pm    Post subject: Reply with quote

prius04 wrote:
livesoft wrote:
....At WF, you pay no commission and no juice.

Free trades (i.e. no commission) I understand but how do you avoid "paying" the spread? At the moment, it looks like $.04/share for BIL.


The spread is .04 but the premium is just .02. The NAV for BIL is 45.84 with +/- on bid/ask. That translates to a .04% decrease in yields. If I assume BIL will get roughly the same returns as Vanguard Admiral Treasury since they both have 0.13 E/Rs, that means my compound yield is roughly 4.94%. Taking my tax bracket into consideration, my effective tax cpy is 5.64% which makes it a pretty good deal. (I don't keep enough in floating cash to go with Admiral Treasury and I'm tired of online banks rate chasing.)

Of course, this is just some secondary issue. The primary purpose for Wells Fargo brokerage is to pick up ETFs to fill in asset classes I can't get at Vanguard.
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DaveTH



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PostPosted: Tue Jun 12, 2007 7:45 pm    Post subject: Reply with quote

Another possibility is to use the Schwab YieldPlus (SWYPX) fund for cash reserves. It's an ultra-short bond fund that is available as NTF so you won't need to waste any of your 100 free trades. The current 30-day SEC yield is 5.39%

Dave
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stratton



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PostPosted: Tue Jun 12, 2007 8:08 pm    Post subject: Reply with quote

Quote:
Another possibility is to use the Schwab YieldPlus (SWYPX) fund for cash reserves. It's an ultra-short bond fund that is available as NTF so you won't need to waste any of your 100 free trades. The current 30-day SEC yield is 5.39%

Warning: It has some junk in it according to Yahoo Finance.

Fund Objective wrote:
The investment seeks high current income with minimal changes in share price. The fund invests in investment-grade bonds. These may include fixed, variable or floating-rate corporate, mortgage-backed and asset-backed debt securities from U.S. and foreign issuers. It may invest up to 25% of assets in lower quality bonds rated BB or Ba. The fund may invest in derivatives including, without limitation, futures, options, and swaps, and may buy and sell portfolio securities actively.

Code:
BOND RATINGS (%)   
 
AAA    40.75
AA      8.52
A      15.31
BBB    15.56
BB      5.65
B       2.11
BELOW B 0.00
OTHER  12.10

Paul
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livesoft



Joined: 01 Mar 2007
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PostPosted: Tue Jun 12, 2007 9:21 pm    Post subject: Reply with quote

prius04 wrote:
livesoft wrote:
....At WF, you pay no commission and no juice.

Free trades (i.e. no commission) I understand but how do you avoid "paying" the spread? At the moment, it looks like $.04/share for BIL.

You are right, you pay the spread. I would use Level II quotes to see the real spread. I haven't looked at the real trading activitiy of BIL, so I'll take a look tomorrow.
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DaveTH



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PostPosted: Wed Jun 13, 2007 8:12 am    Post subject: Reply with quote

Ticker symbol BIL displays as "invalid" when I tried to execute a trade. So that is not an option at this time.
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indexfundfan



Joined: 20 Feb 2007
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PostPosted: Wed Jun 13, 2007 2:58 pm    Post subject: Reply with quote

DaveTH wrote:
Ticker symbol BIL displays as "invalid" when I tried to execute a trade. So that is not an option at this time.

I just tried with BIL and the system seems to recognize it.

So, once the new sweep options are in place, the best options for cash sitting in an IRA appears to be

1. Purchase BIL - Disadvantage : wastes one free trade per transaction, dividends not automatically re-invested. BTW, the spread of BIL is just at the minimum of 1 cent (out of ~ $46) at the current moment.

2. Purchase an ultra-short bond fund or MMF from VG - Disadvantage : wastes one free trade per transaction unless it is NTF. Advantage: dividends can be automatically re-invested.

There were some reports that NTFs have no minimum required holding period on the WellsTrade platform. Not sure if this is true / or will continue to be true.

As many have already pointed out above, for a taxable account, it is easier to just pull the cash out until it is needed to pay for an investment.
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livesoft



Joined: 01 Mar 2007
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PostPosted: Wed Jun 13, 2007 7:36 pm    Post subject: Reply with quote

I looked at BIL through Level II quote today. There were no bids and no asks other than program traders. The bid/ask spread was 1 cent when I looked and 2900 shares had exchanged hands. Because of trading volume (i.e. liquidity) I would not use this ETF for the extra $10 it might give me. The settlement would be T+3 as well, while with a money market mutualf fund it would be T+1.

Bottom line: not worth it to me.
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Wellesley



Joined: 27 Feb 2007
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PostPosted: Thu Jun 14, 2007 10:42 am    Post subject: Think those posters are correct Reply with quote

who've suggested that WF has unfortunately changed the rules of the game shortly after a major attempt to procure new accounts. Their money money change does not simply reflect the normal ups and downs of interest rates: this is a different ball game altogether.

Some posters have advanced alternatives which might shore up the yield on uninvested funds, and indeed ETFs and short-term bond funds can be purchased which may be a somewhat practical answer for various individuals. But the suggestion by several posters regarding the purchase of 'outside' money market funds (e.g., VMMXX) for taxable or tax-advantaged brokerage accounts, while a great idea, is not in my estimation possible. I simply believe such a trade cannot be effected.

Regards,

Harry
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livesoft



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PostPosted: Thu Jun 14, 2007 10:45 am    Post subject: Re: Think those posters are correct Reply with quote

Wellesley wrote:
of 'outside' money market funds (e.g., VMMXX) for taxable or tax-advantaged brokerage accounts, while a great idea, is not in my estimation possible. I simply believe such a trade cannot be effected.

That's amusing because I do acquire more shares of VMMXX occassionally using the money I have at Wells Fargo. If it cannot be effected, I have to wonder how it works for me without fail when I want it to.
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prius04



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PostPosted: Thu Jun 14, 2007 11:23 am    Post subject: Reply with quote

Not sure but I think Wellesley means you can't place an order to buy VMMXX directly via WellsTrade; you would need to transfer funds to VG first.

I know ET, for example, offers dozens of VG funds but VMMXX isn't one of them.
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livesoft



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PostPosted: Thu Jun 14, 2007 11:34 am    Post subject: Reply with quote

prius04 wrote:
Not sure but I think Wellesley means you can't place an order to buy VMMXX directly via WellsTrade; you would need to transfer funds to VG first.

That's probably true, I simply login to my Vanguard account and put in an order to buy VMMXX and have Vanguard suck cash out of my WF account.
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indexfundfan



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PostPosted: Thu Jun 14, 2007 11:47 am    Post subject: Reply with quote

I haven't tried this but under the "Alternatives to Sweep Features" section from the link in the first post, it states:

Invest cash balances in a position-traded money market mutual fund. Should you decide to do this, please note the following:

* Cash balances in your account will not be swept automatically into the fund you select
* Shares will not be automatically redeemed to cover settlement activity or debit balances in your account
* You must instruct Wells Fargo Investments to make each investment in or withdrawal from the fund, or the uninvested cash balances in your brokerage account will be swept into the Wells Fargo Cash Sweep
* Most money market mutual funds can be purchased and sold without a transaction fee; however, a minimum purchase amount and an ongoing balance requirement may apply
* Money market mutual funds settle the next business day or later

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Wellesley



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PostPosted: Thu Jun 14, 2007 5:09 pm    Post subject: livesoft, I genuinely would appreciate your advice Reply with quote

on how to purchase VMMXX with cash sitting in an IRA at WF, for instance.

Regards,

Harry
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livesoft



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PostPosted: Thu Jun 14, 2007 5:10 pm    Post subject: Re: livesoft, I genuinely would appreciate your advice Reply with quote

Wellesley wrote:
on how to purchase VMMXX with cash sitting in an IRA at WF, for instance.

Regards,

Harry

I could not do that. But I could purchase WFLXX.
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DaveTH



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PostPosted: Fri Jun 15, 2007 1:04 pm    Post subject: Reply with quote

I just added some new money to my Wells Fargo brokerage account today and it automatically got added to my Treasury Plus money market account rather than the sweep account. Did I just get lucky or is the new process not in place yet?

Dave
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indexfundfan



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PostPosted: Fri Jun 15, 2007 1:27 pm    Post subject: Reply with quote

DaveTH wrote:
I just added some new money to my Wells Fargo brokerage account today and it automatically got added to my Treasury Plus money market account rather than the sweep account. Did I just get lucky or is the new process not in place yet?

I think it starts end of July.
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DaveTH



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PostPosted: Fri Jun 15, 2007 3:26 pm    Post subject: Reply with quote

Indexfundfan wrote:
I think it starts end of July.


Wells Fargo certainly did not do a very good job of communicating these changes to existing customers.
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livesoft



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PostPosted: Fri Jun 15, 2007 6:35 pm    Post subject: Reply with quote

DaveTH wrote:
Wells Fargo certainly did not do a very good job of communicating these changes to existing customers.

I dunno, I got several huge packets from WF in the mail describing all this in gory detail. It even includes a question asking how WF benefits from the change and a true answer: "We make lots more money by doing this."
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Xephen



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PostPosted: Sat Jun 16, 2007 4:07 pm    Post subject: Reply with quote

For the tax free sweep option, their policy says that you get to keep it if you signed up before the change.
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660ky612



Joined: 14 Jun 2007
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PostPosted: Sun Jun 17, 2007 5:27 pm    Post subject: Re: Wells Fargo brokerage to change cash sweep option Reply with quote

How about switching to BOA Investment Inc. ? (Minimum USD 25,000 asset to qualify) Visit
bankofamericaDOTcom_investing_indexDOTcfm (I am not yet qualified to post link!)
30 free trades per month! High-Yield CD at 5.1% APY!

660ky612 from Hong Kong
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660ky612



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PostPosted: Sun Jun 17, 2007 6:53 pm    Post subject: Re: Wells Fargo brokerage to change cash sweep option Reply with quote

660ky612 wrote:
How about switching to BOA Investment Inc. ? (Minimum USD 25,000 asset to qualify) Visit
bankofamericaDOTcom_investing_indexDOTcfm (I am not yet qualified to post link!)
30 free trades per month! High-Yield CD at 5.1% APY!

660ky612 from Hong Kong


Oh! sorry! By using the search button, I found out the following:
WFI won out over BOA because:
1) BOA requires the qualifying balance to be in CD's, etc. WFI allows the brokerage assets to qualify.
2) WFI includes mutual funds in free trades, BOA only has stocks (and ETF's).

The drawback is that BoA imposes a $50 semiannual _brokerage account maintenance fee_ for accounts under $50k

660ky612 from Hong Kong
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BuddyHall



Joined: 19 Jun 2007
Posts: 1

PostPosted: Tue Jun 19, 2007 11:28 pm    Post subject: Reply with quote

I bought VMSXX tax-exempt MM fund directly through my Wellstrade account this past February '07. 7-day tax-exempt yield is currenntly 3.62% according to Yahoo Finance. Equivalent taxable yield is 5.40%

Based on this trade, I would expect I could choose purchase the taxable equivalent MMF (VMMXX) if i wished.

There was no fee to purchase VMSXX through Wellstrade.
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livesoft



Joined: 01 Mar 2007
Posts: 12025

PostPosted: Tue Jun 19, 2007 11:48 pm    Post subject: Reply with quote

I will make a PREDICTION: In the future, WF will not include mutual fund trades in the "free trade" deal. You will still get NTF funds for no commish, but I see them charging for transaction fee funds in the future. Or raising their minimum for that back to $250,000.
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Bounca



Joined: 26 Feb 2007
Posts: 735

PostPosted: Wed Jun 20, 2007 8:08 am    Post subject: Reply with quote

I would make similar predictions (annual fees, etc.). I think as they expand, they will not be able to keep this amazing deal long term. Firstrade did it, WF likely will follow suit.

I debated with myself the WF deal in reading all the threads. I looked at other brokers too. In the end I moved my old 401k straight to Fidelity. It was managed through Fido anyway from my previous employer so over the phone and online the process took 3 business days. They liquidated some funds that were not Fido and swept it to Fidelity’s cash reserves MM fund. That's the default sweep. They also did a risk assessment and retirement goal questionnaire over the phone and sent a personalized mutual fund portfolio recommendation. I don’t believe I will go with their recommendations, but it was nice that they did that. The whole operation with the two gentlemen over the phone was a seamless transition.

Just an FYI , there is a deal with Fidelity where if you move an account over you get 6 months/60 commission free trades. After that I’ll be paying $10.95. $11 a trade is not free, I realize that, but it will be for occasional rebalancing only.
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pointyhairedboss



Joined: 02 Mar 2007
Posts: 234

PostPosted: Wed Jun 20, 2007 3:49 pm    Post subject: Reply with quote

I agree this current free lunch deal will end, but it won't be anytime soon and it the resultant change will likely be competitive.

- The promotion just started earlier this year.

- The promotion you offer attract customers attracted to that type. If you change the promotion to an uncompetitive offer, you'll simply chase your customers away. ETrade, to my surprise, is still honoring the old Brownco $5 fund pricing. Firstrade, a company that reversed their free fund trade promotion, is still only charging $10 per fund trade.

Fidelity brokerage service is expensive. I don't know how they attract such loyal customers. The $11 trade is only for stocks. Non NTF fund purchases cost $75. Yikes! Even if Wells Trade ends their deal, I doubt the fee will reach $20 let alone $75.
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